2024 Q3 Financial Report Reveals Harley’s Sales Dropped, Again

Harley-Davidson recently released its Q3 2024 financial report, revealing a decline in motorcycle shipments and sales compared to the previous year. In Q3 of 2024, the company shipped 27,500 motorcycles, down 39% from the same period in 2023. Worldwide Harley motorcycle sales also dropped by 13%, with decreases in North America, Europe/Middle East/Africa (EMEA), and Asia Pacific, while Latin America saw a slight increase.

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Feast Your Eyes on the Tamarit 160 Black Dragon

Every motorcycle has a tale, but Tamarit takes this to the next level. Take Christopher, an American in Scotland. His dream bike? A custom Triumph, styled to perfection. From the first chat with Carmen to countless updates with Quique, Tamarit transformed his vision into reality. But it wasn’t just about a sale—it was an experience. Meet the Tamarit 160 Black Dragon.

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Pierer Mobility AG Cuts Down Its Board Members, Signaling Bad News

Pierer Mobility AG, home to big names like KTM and GASGAS, has been hit hard by the last few years of high interest rates and tighter purse strings. A recent announcement from Pierer reveals the gravity: board members have been slashed from six to two. That’s not a good sign. When you start cutting executives, you know the boat’s taking on water.

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The First Glimpse of the Bimota KB998 Superbike

Bimota just unveiled the KB998 Superbike—a stunning blend of Italian finesse and Japanese brawn—set to debut at Jerez. This beauty packs Kawasaki’s potent 998cc engine, borrowed from the ZX-10RR, and nestles it into a sleek Bimota frame. The result? A race-ready missile for the 2025 World Superbike Championship, with Alex Lowes and Axel Bassani at the helm.

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The Suzuki 50th Anniversary RM Graphic Kits Offer Retro Cool

Retro isn’t just a trend— motorcross is truly embracing the retro vibe. Yamaha kicked things off last year with a line of throwback dirt bikes that had me feeling like a kid again, reminiscent of my first motocross machine decked out in similar vintage graphics.

But Suzuki upped the ante. In celebration of 50 years of motocross domination, Suzuki’s RM-Z250 and RM-Z450 models are now available with five distinct graphics kits—each representing a different decade of RM history.

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The Ducati Scrambler 10° Anniversario Rizoma Edition Is Available

Ducati’s Scrambler, that playful rebel on two wheels, is celebrating its ten-year anniversary in style—with a twist. Enter the Ducati Scrambler 10° Anniversario Rizoma Edition, a limited run of just 500 bikes, each draped in a sharp Stone White and Black livery with accents in an eye-catching Metal Rose. It was mentioned earlier this month, but now it’s here.

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New Law Essentially Outlaws Lane Filtering in Paris

In Paris, they’ve made life just a little harder for the everyday folks trying to get around. The mayor’s decision to limit the ring road speed to 31 mph might sound like a small tweak, but for riders, it’s a wrench in the gears. You see lane filtering in Paris (actually in all of France) is allowed under certain conditions, one being that speeds must be over 46 mph. Now? Forget about it.

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A New Helmet Study Shows Helmets (and Helmet Laws) Work

It’s been said a thousand times: helmets save lives. You know it, I know it, and apparently, we still need to talk about it.

A new helmet study ran the numbers on how many motorcyclists could’ve been saved between 1976 and 2022 if every state had universal helmet laws. The answer? A staggering 22,058 riders. That’s right—22,000 people who might still be with us if helmets had been required. It’s not exactly groundbreaking, but it’s a hard truth we can’t ignore.

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