Motorcycle Industry News | Page 2 Of 52

Jochen Zeitz Retirement: Harley-Davidson’s CEO Leaves the Company

In a move that reverberated through the corridors of Milwaukee’s iconic motorcycle manufacturer, Harley-Davidson’s CEO, Jochen Zeitz, announced his impending retirement after a five-year tenure marked by both bold strategies and formidable challenges.

Zeitz, who took the helm in 2020 amid the tumult of a global pandemic, sought to steer the venerable brand through stormy economic seas and shifting consumer landscapes.

BMW G 310 R Bids Adieu to India: A Small Bike with a Big Goodbye

Well, it’s time to pour a little high-octane coffee on the curb for a pint-sized hero. The Germans have pulled the plug on the BMW G 310 R and its adventure-minded sibling, the G 310 GS, in the Indian market.

And just like that, the little Beemers that could—twist throttle, dodge potholes, and dance through Delhi traffic—have taken their final bow.

The Kawasaki Corleo Concept Is a Hydrogen-Powered Robot Horse

In a bold leap toward futuristic mobility, the Kawasaki Corleo was unveiled, a hydrogen-powered robotic horse, slated for showcase at the Osaka-Kansai Expo on April 13, 2025.

This avant-garde concept melds Kawasaki’s prowess in motorcycles, robotics, and hydrogen technology, envisioning a personal mobility vehicle for the 2050s.

Germany Had a Fever, and the Prescription Was 5 Million Motorcycles

Germany just hit a milestone that would make any throttle jockey grin: five million motorcycles and scooters registered. That’s not just a number—it’s a love letter written in fuel, chrome, and grit.

While some countries treat motorcycles like weekend toys, Germany—and much of Europe—rides them like lifelines. Commuting through snarled cities, slicing Alpine corners, or just buzzing to the corner bakery—bikes here do it all.

Damon Motorcycles Reboots with Italian Partnership and a Broader Vision

Say “Damon Motorcycles” in a bar full of riders and you’ll hear one of three things: “Who?”, “Still around?”, or the dreaded “Isn’t that Skully 2.0?” But who had Damon Motorcycles reboots to save itself on their 2025 Bingo card? The Canadian startup with dreams of AI-laced electric motorcycles is once again trying to prove it’s more than a press release and a slick render.

This time, it’s teaming up with Italy’s seasoned Engines Engineering—yes, the same folks who once turned a Benelli into a Harley tribute bike—for something called the HyperSport Race Program. Translation: another tech demonstrator.

The Honda CBR1000RR-R Fireblade SP Will Race in MotoAmerica in 2025

Honda is back in the thick of MotoAmerica, and they’re not just dipping a toe—they’re diving in headfirst. With the razor-sharp Honda CBR1000RR-R Fireblade SP as their weapon of choice, Honda’s 2025 campaign spans three classes, led by Real Steel Honda Racing.

Hayden Gillim, the Kentucky-bred racer with Hayden lineage in his blood, is taking the Fireblade to the Superbike class, while JD Beach tackles Stock 1000 and the Superbike Cup. Real Steel isn’t just racing; they’re out to prove that Honda still belongs at the top.

Executive Order Opens Public Lands to Mining—What It Means for Off-Road Riders

Public lands are a rider’s paradise—single track snaking through pine forests, fire roads kicking up dust in the desert, and open trails that make you feel like you’re the last soul on earth. But if you like twisting the throttle on a dirt bike on public land, you’d better pay attention—because those lands are disappearing fast.

The latest move? An executive order that throws open these lands to mining, gutting environmental regulations and fast-tracking permits for companies looking to strip the earth clean.

Harley-Davidson’s Let’s Ride Challenge Rolls Out for 2025

Harley-Davidson is cranking the throttle on charity with the 2025 Let’s Ride Challenge – Ride for Heroes, a coast-to-coast call to the faithful. From March 28 to October 31, every mile logged brings Harley closer to a $1 million donation for those who serve—military members, veterans, and first responders.

Ride, rack up miles, check in at authorized dealers, and you just might roll home on a brand-new Harley.

Check Out the 2026 BMW R 12 G/S

BMW’s latest spin on an old legend, the 2026 BMW R 12 G/S, is a love letter to the iconic R 80 G/S—the bike that practically birthed adventure touring.

Gone is the “Urban” pretense of the R nineT variant, and in its place is a machine that means business, with a 21-inch front wheel, longer suspension travel, and off-road-ready ergonomics.

Yamaha Unveils New Y’s Gear Upgrades for 2025 XSR900

Yamaha’s XSR900 is the kind of machine that turns heads and twists throttles—a modern performance monster wrapped in a skin of cool. But Yamaha knows their riders aren’t the kind to leave well enough alone.

Enter Y’s Gear, the Yamaha factory’s own in-house custom shop, answering the call of those who want their bike to look as fast as it rides.