The Norton Atlas 650 is all new, and it comes in two variants.
Norton has always made super-cool motorcycles, but the company’s bikes are usually high-displacement, high-dollar, and low-volume machines. With the all-new Norton Atlas 650, that changes a bit.
Both new versions of the Atlas 650 have a, you guessed it, 650cc engine. They come with a surprisingly affordable price tag.
Norton Atlas Changes the Game
Norton will sell the Atlas in two variants, the Nomad (a street-focused naked bike) and the Ranger (a mild off-roading scrambler). The Ranger gets a bit more suspension travel and protection to important parts and components as well as some mild styling and design differences.
Since its revival, Norton has not been a high-volume bikemaker. That could change with the Atlas. The company has higher aspirations to sell more bikes, according to RideApart, and the pricing supports this.
The Nomad will start at $12,900 and the Ranger comes in at $15,500. Not exactly basement bargain prices, but certainly not outrageous when you look at the market.
The bikes will go on sale in the UK and then come to America.