Harley-Davidson—a brand as iconic as the rumble of its engines. Back in 2020, when Harley shook hands with Hero MotoCorp, India’s motorcycle powerhouse, skeptics wondered what would come of it.
Fast-forward to 2023, and the Harley-Davidson X440 silenced the doubters, roaring onto the scene as a resounding success in India and beyond. Hero’s Mavrick 440, launched a year later, only sweetened the deal.
Hero and Harley’s X440 Gambit Paid Off
Now, as 2025 looms, Harley and Hero have doubled down, officially extending their partnership. This isn’t just about new variants of the X440—though the thought of a scrambler, flat tracker, or café racer variant is undeniably enticing. No, this partnership promises even more: the development of an entirely new motorcycle.
The National Stock Exchange of India filings confirm that this isn’t idle chatter. Manufacturing and development are both locked in, ensuring that whatever rolls off the production line will bear the unmistakable DNA of both companies. Even better, this collaboration is slated to venture beyond Indian borders, targeting “select international markets.”
If the X440 is any indication, the potential here is enormous. Compact, accessible Harleys have proven their appeal in markets like Australia and Asia, and this expanded collaboration could bring Hero and Harley’s unique creations to a global audience.
For Harley enthusiasts and new riders alike, this partnership isn’t just about bikes—it’s about possibilities. Whether it’s an adventure-ready scrambler or a new twist on a classic formula, the X440 platform is poised to evolve into something even more exciting. As Hero and Harley look ahead, we can only wonder: what’s next in this cross-continental motorcycle saga? Whatever it is, it’s bound to have us dreaming of new adventures on two wheels.
Source: RideApart
